Type of Social Media

1. Social networks – the core social platforms in most countries where people interact through social networks are Facebook for consumer audiences, LinkedIn for business audiences, Google Plus and Twitter for both. 2. Social publishing and news – nearly all newspapers and magazines, whether broad or niche, now have an online presence with the option to participate through comments on articles, blogs or communities. 3. Social...

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How Digital Marketing can help improve your business?
Nov29

How Digital Marketing can help improve your business?

We are living in a digital world today where everything happens over the internet. Internet has gained control over every aspect of life, more so in business today. If you are starting a business or in business in UAE and if you are not using digital marketing to improve your business, then you stand to lose out. If you want the people of UAE to see your business, then you need to promote it online. Digital marketing experts help you...

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Facebook finally launches Messenger on the Apple Watch
Oct12

Facebook finally launches Messenger on the Apple Watch

After teasing it at the Apple Watch event in September, Facebook has finally delivered the watch version of its Messenger app. The social network quietly rolled out the Apple Watch app in an update to the Messenger app Thursday. The update also adds support for iOS 9 features, including universal search and multitasking for iPads. The watch version of the messaging app supports watchOS2, the latest version of Apple’s software...

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The World’s 23 Best Commercials of 2014-2015 The top winners from Cannes, including 8 U.S. spots
Jun30

The World’s 23 Best Commercials of 2014-2015 The top winners from Cannes, including 8 U.S. spots

Now that the 2015 Cannes Lions festival is over, we’re going to spend a few days recapping some of the winners. We’ll start with everyone’s favorite—the Film and Film Craft winners. Check out all 23 spots below, and tell us your favorite. • Client: Leica Gallery São Paulo “100” Entrant: F/Nazca Saatchi & Saatchi São Paulo Production Company: Stink Sao Paulo Grand Prix in Film, two gold Lions in Film...

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The curious change of Facebook’s organic reach

In 2014, when Facebook discussed about the decline of its organic reach, marketers wouldn’t have thought that the day is fast arriving and they will have to pay to play on its News Feed space. Today there is a splurge of content across all social media platforms. People are sharing more images and videos than they used to a couple of years ago. Thanks to smartphones, which enables fast and easy sharing. So, why is the organic...

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